Twenty years a chippy. Now I cannot keep up with my own leads.
I have been a carpenter for twenty years. I have run teams of over a hundred blokes for other people, and I have run my own. The whole time I wanted to build proper systems for the business. A real CRM, quoting that worked, something that caught the jobs falling through the cracks. I could see the lot in my head and I could never get any of it out.
That is the bit AI changed for me. Not the hype, not the chatbots. It meant the things I had been carrying around in my head for years could finally get built. Over fifty tools and systems now, running on a real business with real money going through it.
An instant quote wizard
A get-your-price-now wizard on my own site. Gives the customer a real ballpark on the spot and drops a clean lead straight into the job system. It is now the only way a lead gets into my business.
A 24 hour email assistant
Reads every customer email across four inboxes, drafts a reply that sounds like me, and waits for my yes before it sends. No customer waits more than a day.
An AI phone receptionist
Ash answers the line in a real Australian voice, handles the routine calls, books the callback and logs the lot into the job system. No more missed calls while I am on the tools.
Automated bookkeeping
I found the real time sinks in my own books. A flood of tiny card fees, a bloated chart of accounts, duplicate contacts. Then I built the fix. An overnight audit hands me the top three actions with my morning coffee.
A job-win audit
Read over 10,000 decided jobs and told me exactly where my money comes from. It found one customer was 51 percent of all my wins. That is the sort of thing an owner should know and almost never does.
A command centre
One screen with the whole business on it, and a button that reads me the overnight rundown out loud. Leads, money, jobs, what needs me today.
Team 247, Gold Coast fencing.
Colorbond, timber, retaining walls, gates, commercial and insurance make-safes. A real crew, real trucks, real jobs that go wrong on real Tuesdays. That is the test bench. If a system cannot survive a fencing business it is not going anywhere near yours.
I post this stuff as I build it.
No polish, no marketing team. The wins, the builds and the jobsite, posted the day they happen. Tap any of these to see the real thing.
Want one of these in your business?
Tell me which part of your week eats the most time. Half an hour and I will tell you whether it is worth automating or whether you have got a people problem dressed up as a software problem.
- 1Pick a time that suits you
- 2Tell me where you want to get to
- 3I tell you straight what your next move is
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